With What Artistic Medium Was The Term Postmodern First Used

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Mar 14, 2026 · 4 min read

With What Artistic Medium Was The Term Postmodern First Used
With What Artistic Medium Was The Term Postmodern First Used

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    The Origin of the Word “Postmodern”: Which Artistic Medium First Employed the Term?

    The label postmodern now appears in conversations about everything from architecture to pop music, yet its earliest appearance is far more modest and rooted in a single artistic discipline. Tracing the word back to its first recorded use reveals that the term was coined not in a building blueprint or a avant‑garde canvas, but within the pages of a literary essay. Understanding this origin helps clarify how the concept migrated across media and why it continues to spark debate among scholars and creators alike.


    Historical Background: Why a New Label Was Needed At the turn of the twentieth century, artists and critics were grappling with the rapid acceleration of industrialization, urbanization, and new technologies such as photography and cinema. These forces disrupted long‑standing conventions in painting, sculpture, and literature, prompting a search for terminology that could describe works that seemed to move beyond modernism. Modernism itself had been defined by a belief in progress, formal experimentation, and a break from historicist styles. By the 1910s, however, some observers sensed that the avant‑garde was beginning to recycle its own innovations rather than forge wholly new paths. A need arose for a word that could capture this sense of after modernism—hence the prefix post‑—while still acknowledging the lingering influence of modernist ideals.


    First Recorded Use: A Literary Essay in Spanish

    The earliest verifiable appearance of the term postmodern occurs in 1917, in an essay titled “Postmodernismo” by the Spanish poet and critic Federico de Onís. Published in the literary journal Revista de Occidente, Onís used the word to describe a emerging tendency in Spanish‑language poetry that reacted against the excesses of Modernismo (the Hispanic counterpart to European Symbolism and Art Nouveau).

    • Key point: Onís did not intend to herald a fully fledged movement; rather, he employed postmodern as a descriptive label for poets who were re‑evaluating modernist techniques while still engaging with traditional forms.
    • Foreign term emphasis: The Spanish word postmodernismo appears italicized in the original text, underscoring its status as a neologism borrowed from the French post‑moderne that was circulating in intellectual circles at the time.

    Onís’s essay is significant because it shows that the term first surfaced within the medium of literature—specifically poetry—rather than in visual art, architecture, or music. His usage was primarily critical, aiming to map a shifting poetic landscape rather than to prescribe a new aesthetic program.


    How the Term Jumped to Other Artistic Media

    Although literature gave the word its debut, it did not remain confined to the page for long. Over the following decades, postmodern was adopted, adapted, and sometimes contested by practitioners in other disciplines. Below is a concise trajectory of its migration:

    Decade Medium Notable Figure / Work How the Term Was Applied
    1930s‑40s Visual Arts Surrealist writings (André Breton) Used sporadically to describe works that surpassed modernist abstraction.
    1950s Film Italian Neorealism critics Applied to cinema that seemed to move past modernist narrative experiments.
    1960s Architecture Robert Venturi, Complexity and Contradiction in Architecture (1966) Introduced postmodern as a counterpoint to modernist functionalism, emphasizing ornament and historical reference.
    1970s Architecture (mainstream) Charles Jencks, The Language of Post‑Modern Architecture (1977) Popularized the term globally, linking it to irony, pluralism, and contextualism.
    1980s Music Post‑modern composers (John Zorn, Steve Reich) Described eclectic styles that blended high art, pop, and non‑Western traditions.
    1990s‑2000s Digital Media & Internet Net art, meme culture Extended to signify a culture of pastiche, remix, and hyper‑referentiality.

    Each shift carried nuances: in architecture, postmodern became a stylistic label; in music, it denoted a compositional attitude; in digital media, it described a cultural condition. Yet all of these later usages can trace their conceptual lineage back to Onís’s original literary observation—that artists were beginning to re‑examine modernist premises rather than outright reject them.


    Scholarly Debate: Was Literature Really the First?

    While the 1917 essay by Federico de Onís is the most widely cited earliest occurrence, some scholars point to earlier, more obscure uses:

    • French Symbolist circles (late 1800s): The adjective post‑moderne appears in private correspondence of poets such as Stéphane Mallarmé, though never in print.
    • German philosophical texts (early 1900s): Thinkers like Hermann Cohen used postmodern in a metaphysical sense, referring to a stage beyond modern rationality.

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